The emergence of the group QWER, with its distinctive name, stems from the global girl band initiative "My Favorite Children," orchestrated by Tamago Production, a unit of the new media content studio 3Y Corporation. Kim Gye-ran, a prominent creator in Korea, leads the group as its producer, engaging the public by providing intricate details about their debut process through various content.
Unconventional Member Reveals: QWER's Teaser Strategy Breaks the Mold
The revelation of QWER's members follows an unconventional approach. The initial teaser showcased Chodan playing the drums solo, while the concluding teaser, part of an episode on member casting, concluded with a harmonious scene featuring all four members, setting the stage for their journey.
Additionally, QWER introduces various formats, including content featuring guests such as singers Ailee and Card the Garden, comedian Lee Sun-min, and top Korean performers.
The group also incorporates comical situation dramas and engages in a series of 33 questions and answers, highlighting the vibrant chemistry among the members during their training camp.
Authenticity Unveiled: QWER's Documentary-style Video Captures Members' Determination
A recent documentary-style video provided authenticity to QWER's narrative. Notable creators Chodan (Q), Magenta (W), TikToker Nyangnyongnyeonnyang (E) with 4.1 million followers, and Lee Si-yeon (R), a former member of Japanese idol group NMB48, garnered attention for portraying the members' serious determination while balancing primary careers in different fields.
The success of the 'My Favorite Children' series is evident in its cumulative views exceeding 21 million, with channel subscribers surpassing 340,000. 3Y Corporation, known for hit works like 'Fake Men 1 and 2', 'Money Game,' and 'No Movie,' once again showcases its unparalleled planning prowess by venturing into the music field.
WATCH THE FULL VIDEO HERE
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Countdown to Stardom: QWER's Debut Single 'Harmony from Discord' Drops on the 18th
Netizens are buzzing with excitement as they eagerly await the debut of QWER, expressing their anticipation for the unique group to make its mark on the K-pop scene.
NETIZENS COMMENT
Here's what fans are saying:
All of them are really pretty... Just as the idols we commonly know are not just created, I hope that we will practice and practice with a lot of hard work to produce touching results.
Wow, the accommodation is crazy... I'm looking forward to seeing how it will be decorated in the future and how much the skills will improve. Nyangnyongnyangnyang really looks like the filter is a shackle. He's so strong. I want to see the entire QWER quickly! QWER, Tamago fighting!!
I was so excited after hearing the news. Who would have thought that famous streamers like Chodan, Magenta, and Nyangnyongnyeonnyang would create a band idol? I thought it was time for something like this to come out, but it's finally moving... This kind of visual female band started 10 years ago when AOA was a band unit. I think this is the first time since I did it. This is a member composition that can't possibly be unpopular. I wonder if Raon will do the vocals.
Everyone is crazy ㅜㅜ Congratulations on your debut in advance, I love you
Oh my god, finally..!! It was taken really beautifully This is the beginning of a legend!
Anticipation is high for QWER's musical journey as they express their ambition to offer diverse music from four distinct positions, symbolized by the skill keys Q, W, E, and R from online games.
Their debut single, 'Harmony from Discord,' set to release on the 18th, is poised to propel the group forward as 'K-pop's favorite girl band,' capturing the enchanting stories of members creating harmony from different backgrounds.
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Madison Cullen.
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